Lead With Purpose
When creating the Personal Statement of Purpose Workshop, I started with the fundamental question: “Could clarity of purpose help us exercise greater agency over our lives in this rapidly changing world?”
The workshops evolved into an intuitive approach to transforming the abstract concept of purpose into something human-sized, deeply personal, and actionable.
The outcome: A single, memorable statement that helps participants exercise greater agency in their lives by staying grounded in what they recognize as true about themselves and guided by the meaningful difference they seek to make.
Upcoming Workshops
When: Thursday, November 19th
Where: Online
Time: 12 -1:00 PM EST
Personal Statement of Purpose Workshop
Purpose is just a word until you make it personal.
In a rapidly changing world, how do we stay grounded in who we are, recognize our value, and get more out of life?
It begins with understanding what genuinely drives us, what we naturally bring to the world, and the meaningful difference we seek to make.
In just one hour, the Personal Statement of Purpose Workshop takes the abstract concept of purpose and makes it human-sized, deeply personal, and actionable.
No vulnerable storytelling. No staring at blank pages. No deep breathing exercises.
Instead, through a surprisingly simple, quick-fire, intuitive process, you'll discover the words to articulate your unique personal purpose in one clear, memorable sentence.
Along the way, you'll come to recognize that your purpose is uniquely yours, no more or less important than anyone else's, and that the meaningful difference you seek to make contributes to something greater than yourself.
You'll leave with more than a sentence. You'll have words you can return to as life changes, helping you feel grounded in who you are and empowered to contribute to our collective well-being.
You don't have to do something extraordinary to recognize that the value you bring to the world matters.
Put your purpose into words. Put your words into action.
When: Wednesday, November 24th
Where: Online
Time: 12 -1:00 PM EST
Artist Statement of Purpose Workshop
A great Artist Statement begins with a clear sense of purpose.
You know what you create. But can you put into words why it matters?
As an artist, your work is an expression of something deeply personal. But articulating the meaningful difference you seek to make through your art isn't always easy.
In the one-hour Artist Statement of Purpose Workshop, we take the abstract concept of purpose and make it human-sized, deeply personal, and actionable.
No vulnerable storytelling. No staring at blank pages. No complicated writing exercises.
Instead, through a surprisingly simple, quick-fire, intuitive process, you'll discover the words to articulate your unique purpose in one clear, memorable sentence.
A sentence that reminds you of who you are at your creative best, the value you bring to the world, and why it matters.
Unlike an Artist Statement, which describes the ideas, themes, and creative processes behind your work, your Artist's Statement of Purpose articulates the meaningful difference you seek to make through your art.
Together, they help you stay grounded in what drives you to create, communicate the value of your work with greater confidence, and approach artist statements, biographies, exhibitions, and residency opportunities with greater clarity.
Your art is how you express yourself. Your purpose is why it matters.
“Catherine's Purpose Statement Workshop brings an uncomplicated view to a highly complex topic. She adeptly helps her clients navigate the process of discovering and structuring a purpose statement with a method that is surprisingly simple but yields quite powerful results.”
Roberto Navarro Lagarda,
Student & Educator of FlourishingThe Purpose Essays
